What marketing strategy or strategies did Jollibee use or adopt to beat the giant McDonald in its game?

December 30, 2007 by · 1 Comment
Filed under: Other - Advertising & Marketing 
marketing strategies
Mike Cabra asked:


Jollibe is the leading fast food chain in the Philippines today, with a market share of more than of the entire local fastfood industry. As of June 2008, Jollibee operates a total of 1, 479 stores in the Philippines alone, and 1, 686 stores worldwide that means 207 stores abroad. Comparing Jollibee to the presence of McDonald operating also in the Philippines, McDonald being the largest fastfood chain ih the world, What marketing strategy or strategies did Jollibee use or adopt to beat the giant McDonald in its game?

Nicole

what are some MLM marketing strategies?

December 29, 2007 by · 10 Comments
Filed under: Other - Advertising & Marketing 
marketing strategies
karen asked:


I’m just wondering!

Kyle

I have a Marketing question that I am stuck on. Can anyone help me?

December 18, 2007 by · 3 Comments
Filed under: Other - Advertising & Marketing 
channel marketing
Tommey H asked:


Channel decisions are among the most important branding decisions a company must make. Disintermediation refers to a growing trend by some manufacturers of bypassing middlemen such as distributors, wholesalers, and retailers and marketing directly to the consumer. What are the dangers of this distribution approach? What are the advantages? What change in our culture has brought this trend about? What industries have been most affected?

Charlie

What marketing strategy is suitable for a small real estate business ?

December 12, 2007 by · 3 Comments
Filed under: Other - Advertising & Marketing 
marketing strategies
ajhe_82 asked:


I’m on the way for starting a small real estate business in a gulf country ( Bahrain ), so what is the best marketing strategy which is suitable for a small business ?.. starting with real estate like residentail flats and offices for rent ..

What is the best effective advertising strategy, besides newspapers and SMS ?

Real estate business is booming …. but prices have gone very high …

What do you think ? Taking in consideration a small business with low budget for marketing and advertising

Jamie

What improvements bring Latent Class Analysis compared to Cluster Analysis?

December 6, 2007 by · Comments Off
Filed under: Mathematics 
market segmentation
boulash asked:


I use cluster analysis to do market segmentations (psychotypes, most of the time), should I try to use this other technique, or is it too complicated for this purpose?

Jim

What is the best web site/web service for finding SENIOR LEVEL jobs in marketing strategy and analytics?

December 2, 2007 by · 1 Comment
Filed under: Financial Services 
marketing strategies
Tony D asked:


Monster, Career Builder and the like seem only good for junior or mid level positions. My specialty is actually pricing strategy, but a broader search area I use is market strategy, or market analytics. Looking for an effective site (Ladders, or ExecU Net type) that focuses on Senior Director or VP level positions.

Dustin